20 Latina Business Influencers to Follow Today
Originally posted on Hispanic Executive
There are countless Latina influencers out there who have cultivated passionate followings on social media, but it takes a special type of influencer to build both a brand and a business.
And here at Hispanic Executive, we love nothing better than celebrating entrepreneurship.
Meet the Latina business influencers who are transforming their communities—and the world itself.
1. Ada V. Rojas, CEO and Founder, Vecina Couture
Ada V. Rojas is a mission-driven entrepreneur: all of her business efforts have reflected her desire to celebrate her Dominican American heritage and uplift other ambitious women. Her latest endeavor is Vecina Couture, a luxury loungewear line that’s been spotlighted by Oprah Daily, Essence, Refinery29, and other top outlets.
2. Paola Alberdi, Founder and Creative Director, Blank Itinerary
Paola Alberdi knows fashion. She’s worked with the likes of Chanel, Dior, Gucci, Coach, and Dolce & Gabbana, not to mention lifestyle and beauty brands like Sephora and Givenchy Beauty.
Today, the Mexican American serves as founder and creative director of Blank Itinerary, a bilingual fashion and lifestyle platform that’s earned Alberdi recognition from Forbes, Vogue México, and Harper’s Bazaar.
3. Julie Sariñana, Founder, Color Dept.
Julie Sariñana created clean nail care company Color Dept. to be a one-stop shop for nail art aficionados “who love to be different.” All Color Dept. products feature bold, vibrant colors and are made with wheat, potato, manioc, and corn rather than chemicals and plastics.
In addition to her work with Color Dept., Sariñana runs a popular fashion blog called Sincerely Jules.
4. Julissa Prado, Founder and CEO, Rizos Curls
Afro-Mexican Julissa Prado spent years fighting her curly hair. She was never happy with how it looked, and she never found any hair products that helped.
In the years since then, she’s not only embraced her hair but created a clean, high-quality line of products designed for all curl types. Prado and Rizos Curls have been featured in People en Español, PopSugar, and Forbes.
5. Cyndi Ramirez, Founder and CEO, Chillhouse
A serial entrepreneur with a background in fashion, marketing, lifestyle branding, and hospitality, Cyndi Ramirez has been featured by Refinery29, Martha Stewart Magazine, theSkimm, and Hispanic Executive.
Her latest venture, Chillhouse, is a “multi-point retail concept” that has revolutionized the spa world. Chillhouse offers a wellness-focused self-care experience that includes a workspace, nail art studio, and massage boutique—a true getaway for those in need of deep relaxation.
5. Camila Coelho, CEO and Founder, Camila Coelho Collection
Beauty and fashion influencer Camila Coelho has not one but two businesses: her eponymous clean clothing line Camila Coelho Collection and a clean beauty brand called Elaluz. Her entrepreneurial spirit has earned her features in both Elle and Forbes.
The Brazilian American is also passionate about destigmatizing neurological disorders—she’s been battling epilepsy since the age of nine.
6. Irma Martinez, Founder and Creative Director, Trendy Inc.
A true icon in the fashion world, Ima Martinez has worked with celebrities like Sofia Vergara, Ricky Martin, Shakira, and Enrique Iglesias, to name but a few. Her company, Trendy Inc., specializes in lifestyle services for the production and entertainment industries. Martinez also offers advisory and coaching services as well as courses on the business of personal shopping and styling.
Read more about her career in Hispanic Executive, People en Español, the Miami New Times, and Poder magazine.
1. Eva Hughes, Founder and CEO, Adira Consulting
Eva Hughes was a huge name in the luxury and media spaces—she served as editor-in-chief of VogueMéxico y Latinoamérica and as CEO of Condé Nast México y Latinoamérica—before she struck out on her own in January 2018. Her company, Adira Consulting, offers brand strategy advice to clients that primarily come from the luxury sector. She also offers group and individual coaching services.
As noted in her Hispanic Executive feature, Adira is Hebrew for “strong, noble, powerful.”
2. Victoria Jenn Rodriguez, Founder, Dare to Leap Academy
Victoria Jenn Rodriguez is a business coach and serial entrepreneur who left her high-powered career in the corporate world to start a company of her own.
Her newest business is called the Dare to Leap Academy: it’s an online learning platform where Rodriguez teaches other women how to leave corporate America behind to follow their passions—without giving up their financial stability. Learn more about her in her Hispanic Executive story.
Fitness and Health
1. Michelle Lewin, Founder, One0One
Venezuelan American Michelle Lewin is one of the biggest names in the fitness world: she is a model, bodybuilder, and cover star for magazines like Oxygen, Playboy, and Muscle & Fitness Hers.
Lewin is also an entrepreneur. She sells health supplements, clothing, and gym accessories and equipment through her website and has her own personal training app.
Continue on to Hispanic Executive to view the full list.