10 Insensitive Words You Need to Stop Using Right Now

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By May Habib

Language carries with it an unusual power: a single word can heal or hurt. Words can create cultures of belonging or exclusion, and it’s important to know which words or phrases are which, especially if you value diversity (and you should :)).

The way we use language changes as the culture at large changes, and the trend is towards respectful people-first language. It can be hard to keep up — but it’s essential for a healthy, inclusive culture at work.

“Using inclusive language helps build trust and credibility, particularly with groups that have felt historically underrepresented or misrepresented,” says Rachele Kanigel, editor of The Diversity Style Guide.

Here are ten outdated words to cut:

1.  Addict → person with a substance abuse disorder

Addiction is a disease — but we shouldn’t equate a person’s identity with their disease. The word addict perpetuates the negative stereotyping and stigma around those who have an addiction. That’s because it acts as shorthand for those ideas. The more appropriate term, according to the Partnership to End Addiction, is now person with a substance use disorder or person struggling with an addiction.

2.  Non-white → person of color

The primary issue here is that non-white assumes whiteness as the default identity. It creates a sense that those who don’t fit into that particular category don’t belong, or in some way less than those who are white. It’s best to avoid non-white altogether, and to use something that is both more direct and less white-normative, like people of color.

3.  Elderly → senior

Ageism is real, and using the word elderly to describe someone is one of the ways that it can manifest. The word invites the discrimination that older individuals often face, and it’s associated with things that are typically thought of in a negative light, like sickness or inability. So it’s best avoided. A better phrase would be older person or senior adult.

4.  Homeless → people experiencing homelessness

Using this term to describe a group of people means defining them according to one trait they happen to share, and one that, for many, is a temporary state. It perpetuates the stigma associated with homelessness. A better option would be to say, someone who is experiencing homelessness.

5.  Sex change → transition

According to GLAAD, the term sex change places an unnecessary emphasis and focus on the surgical aspect of transitioning. The decision to have surgery or not is a personal one, and someone who has transitioned should not have to reveal whether they’ve had surgery or not. The term sex change  has also been used in the past to out trans people, so it’s both offensive and outdated. The preferred term for the surgery itself is sex reassignment surgery or gender affirmation surgery.

6.  Exotic → just don’t, especially if it refers to a woman

The term is often used to describe women of color. To those who have been described this way, it can foster feelings of being objectified, especially given the term’s racist colonial roots. Because the term is mostly meant to describe non-living things, it’s dehumanizing to use it to describe a person. Finally, it implies the person being described doesn’t fit a certain standard of beauty (remember non-white?), even as it objectifies them.

7.  Whitelist → allow list, permit list

To some, this may seem innocuous, as the term has been used in a number of industries, especially software, for a long time. But the idea of color-coding to mean ‘good’ or ‘bad’ evokes racist ideologies. Even though it’s being used to describe things, rather than people, it’s still pulling from those ideas. So the word is problematic, regardless of the intent of the speaker or the ubiquity of the term. But it’s easily replaced by other terminology, like permit list.

8.  Insane → just don’t

Mental illness has long been fraught with stigma, and this term perpetuates the negative stereotypes associated with those who have mental illnesses. That’s a huge part of the problem when it comes to the treatment of mental illness itself, making it harder for people to seek help. A phrase that isn’t steeped in stigma, like person with a mental illness, is a better option.

9.  Manhours → person hours, engineering hours

It may be easy to overlook this term because it’s use is so widespread. But here are two reasons to cut this from your vocabulary: First, the term assumes that it is men who are doing the work, which excludes anyone who does not identify as a man. Second, it supports the gender binary by setting up a this-or-that classification. So it’s best to use a less exclusionary (and more descriptive!) term like person hours or work hours.

10. Alcoholic → person with a substance abuse disorder

As with the word addict, this word takes a person and makes them synonymous with their disease. This tethers them to all the negative ideas connected to that disease.

May Habib headshot
May Habib, Author

For those who have alcoholism, this can make it harder to feel as though they’re making progress. A better option would be to say, person who has a substance abuse disorder.

Changing the way we use language can be difficult, but inclusive language really can create a more inclusive workplace. As you make changes, the most important part is to remember to ask, rather than assume, when it comes to talking about minority groups.

“If you’re unsure of what terms to use, ask your sources. When you can’t ask sources, seek out guidance from community leaders and respected organizations,” says Kanigel. “It can be difficult to ask about gender and racial identity, but the more you do it, the more comfortable you’ll get asking questions.”

For a comprehensive list of inclusive language, check out Writer’s Inclusive Glossary guide. 

May Habib is co-founder and CEO of Writer, an AI writing assistant for teams. 

‘The Color Purple’ Trailer: Fantasia Shines in Musical Remake by Oprah Winfrey and Steven Spielberg
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Fantasia

By Charna Flam, Jazz Tangcay, Angelique Jackson, Variety

Oprah Winfrey and Steven Spielberg have reunited to revive “The Color Purple” into a movie musical, directed by Blitz Bazawule.

After debuting footage for distributors at CinemaCon last month, Warner Bros. has released the first trailer for the new adaptation, which is set to premiere in North America on Dec. 25. The film will open internationally beginning Jan. 18, 2024.

The trailer features visually bold motifs as it takes audiences inside Celie’s headspace with “American Idol” winner Fantasia reprising her Broadway role, in her major motion picture debut. It also gives an insight into the sisterhood of the women at the heart of the story. Elevated by grandeur, the highlights are the musical clips and jaw-dropping production set against the backdrop of Mister’s Farm.

Starring alongside Fantasia are Danielle Brooks as Sofia, who earned a Tony nomination for the role in the 2016 Broadway revival, Taraji P. Henson as Shug Avery, Colman Domingo as Mister, H.E.R. as Squeak, Halle Bailey as Young Nettie, Corey Hawkins as Harpo and Aunjanue Ellis-Taylor as Mama.

The adaptation’s cast also features Louis Gossett Jr. as Ol’ Mister, David Alan Grier as Reverend Avery, Ciara as Nettie, Deon Cole as Alfonso, Phylicia Pearl Mpasi as Young Celie, Tamala J. Mann as First Lady and Stephen Hill as Buster, as well as Jon Batiste as Grady and Elizabeth Marvel as Miss Millie.

In one scene, Shug Avery shows Celie how to apply lipstick. During a virtual event launching the trailer, Winfrey revealed the line was improvised. “When she says, ‘Oh, living God.’ That was an ad-libbed line that comes out of that moment when you’re with your sister and you’re looking at her in lipstick for the first time and you’re happy for her,” she explained.

Winfrey was also asked about the need to retell “The Color Purple” story almost 40 years later. Winfrey, who serves as a producer on the film, alongside Spielberg, Scott Sanders and Quincy Jones, replied, “As long there is a need for self-discovery, self-empowerment, as long as there is a need for victory in someone’s life, as long as there is a need for people to know what it feels like to be loved up and to be made full and hold to somebody else’s love, there will be a need for ‘The Color Purple.’”

With the film’s Christmas day release, Winfrey and Bazawule hope the film’s message will bring healing. Winfrey recalled a recent conversation with Fantasia who said, “The movie changed her because it allowed her to forgive. She said, ‘People coming to this movie will be healed because I was healed.’”

Read more of this article on Variety.com

Elena Reygadas, named world’s best female chef, cooks in rhythm with nature
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Elena Reygadas smiling with a green floral background

By Albinson Linares and Valeria León, Noticias Telemundo

Elena Reygadas’ days start early, which explains why she laughs remembering that everything was “dark” when she found out she’d been named best female chef in the world in the The World’s 50 Best Restaurants 2023 awards.

“I did not expect it and it has been a very nice surprise; it is very exciting to obtain recognition like this. I want to share it with my entire team; there are many of us in the kitchen and it is always a collective act,” Reygadas, 46, said in an interview with Noticias Telemundo at Rosetta, her first and signature restaurant, which she opened in 2010 in an old mansion in the Roma neighborhood of Mexico City.

Over a decade later, the world-renowned restaurant is where Reygadas has dedicated herself to reconfiguring the vast culinary wealth of her country, menu by menu.

“The menu is based on the timeline and the ingredients that nature gives us. Right now, for example, we have a dish with Manila mango that only lasts a little while. We are also using a lot of muscatel plum, which is a moment and when it’s over, it’s over,” said Reygadas, who was named Latin America’s best female chef in the 2014 awards. “It makes us sad because we became very attached to the ingredients, but that also allows us to continue our creativity and move into a new moment.”

On Wednesday morning, before Rosetta opened to the public, the aromas of Mexican herbs and vegetables such as hoja santa, romeritos and avocados mingled with powerful hints of spices and, of course, chiles, which are at the heart of many of Reygadas’ signature dishes.

hearty bowl of Tomatillo soup
A dish at Rosetta has green tomatoes, eggplant, molasses and Ocosingo cheese.

When asked the secret of Rosetta’s success, she credits that emphasis on “biodiversity.”

“It’s a factor that also has its challenges, because sometimes people who visit us are already in love with a dish but, when they arrive, it is gone and they don’t like that,” Reygadas said. “So changing the menu to respect nature’s times is also a challenge at the diners’ level.”

Vegetables play a leading role in many of Reygadas’ signature dishes, such as beetroot tartare al pastor, smoked cheese tortelloni with hoja santa — a Mexican herb — and the famous kale with pistachio pipián, or mole sauce, and romeritos (wild herbs) tacos.

“I am convinced that the vegetable side of the kitchen and the ingredients of Mexico are wonderful; they are exceptional flavors and there are many to explore. That is why we are increasingly focusing more on the vegetable,” she said.

Read the complete article originally posted on Telemundo here.

5 Things To Remember About Being an Effective Leader
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Belva Anakwenze wearing bright orange jacket sitting in large chair smiling

By Belva Anakwenze

Given the current state of life as we know it, finances are top of mind for everyone right now. The accounting industry, known for its quick burnout, is included in that conversation. My career started in corporate America, working long days and nights, to ensure the company’s months would fiscally close on time. In addition to the long hours as month-end neared, I felt like a cog in a wheel and undervalued.

Before I decided to leave the corporate machine, I saw numerous peers promoted into leadership roles for reasons like length of service or technical skill. Obviously, technical skills are necessary in a role of leadership, but just as important is emotional intelligence. Very young in my career, it seemed insulting to report to individuals without the interpersonal soft skills to actually lead, inspire and guide human capital in an organization.

As I began to envision my next chapter beyond the corporate machine, I vowed to honor that I was more than my work product or career choice. I approach everything in my personal and professional life by looking at the whole person. I support small businesses to lend to the growth of local entrepreneurs and communities. When I was looking at schools for my children, I wanted an environment that nurtured them socially and emotionally. I have carried this with me throughout my entrepreneurial career.

My greatest test as a leader came in my years as an income tax franchisee. My partners and I operated five locations and dealt with a myriad of obstacles. Some of our challenges were high employee attrition due to seasonal employment, specialized skill set and more. In addition to the core staff, we also hired an array of positions that all needed to be filled at the same time; store managers, experienced tax preparers, outdoor sign wavers who danced and brought visibility to our stores.

We struggled as business owners and leaders until we began to understand that our staff, regardless of role, were not a monolith. We began to lean into the interpersonal side of our staff members. We got to know our employees as the humans they were outside of work. We took the time to understand the personal needs of our high-performing employees. Taking the time to understand the motivators in our team members’ individual lives allowed us to meet them where they needed us.

One person may have been motivated by money, while another would be looking for professional development, and another would be looking just to be seen as a member of the team. Others may have been looking for simple concessions that allowed them to start their shift 20 minutes later than normal one day a week or a host of small asks that could make the world of difference in their personal lives.

Diversity is diverse in the true essence of the word. There was diversity in life experiences, thoughts, desires and more that all led to each person’s unique lens through which they approached life and their job. The diversity in the needs of staff allowed me to grasp the true diversity of a team. I began leading with care and affection, as a mother would.

As leaders, we have to meet those who we lead where they are. That does not mean inserting our wishes or desired outcomes on them, but truly understanding what our team members want, how they show up as their best selves and more.

Some of the key lessons I learned from my experience as a franchisee that I still use and follow to this day are:

Understand what motivates each staff member and use that as a reward

  • Money
  • Professional Development
  • Work-Life Balance
  • Flexibility

Our team members perform at their best and desire to exceed expectations when they are valued and rewarded in ways that matter to them.

Give team members autonomy to create their own path

Self-efficacy is the best way to have individuals perform up to their potential. When a team member truly believes in their ability and capacity it is easier to reach specific goals.

Work in collaboration

When developing workflow, especially during change and transition, a leader needs buy-in from the team. Give your team space to offer suggestions, feedback and improvements. They will be open about current bottlenecks and improve business efficiency.

Make your team’s job as easy as possible

Invest in technology, training and human capital to help your team. Duplicative work, inefficiencies or stagnation in workflow processes can be extremely frustrating and anxiety-inducing for your team; especially if they want to do well.

Create a company culture where your team can show up authentically

Be kind and nurturing to your team. Remember we all have lives outside of work that are consuming. Have a physiological safe space, so your staff can show up as themselves. The more accepted they are as individuals, the better they will be at work.

A true leader understands the power of undergirding human capital. The most important thing to remember as a leader is that change is inevitable. It is important to handle changes with grace, dignity and humanity.

Michelle Yeoh Makes History With Best Actress Win at 2023 Oscars: ‘This Is a Beacon of Hope’
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michelle yeoh with oscar in hand smiling on stage

In a stunning victory, Michelle Yeoh took home the trophy for best actress at the 2023 Oscars on Sunday. The Everything Everywhere All at Once actress made history as the first Asian American to win the category and the first woman of color to receive the award in two decades, following Halle Berry, who was the first Black woman and woman of color to win the Academy Award in 2002 and presented Yeoh with her history-making win tonight.

“To all the little boys and girls who look like me watching tonight, this is a beacon of hope and possibilities,” Yeoh said in her acceptance speech. “This is proof that dream big and dreams do come true. And ladies, don’t let anybody tell you you are ever past your prime.”

She added: “I have to dedicate this to my mom – all the moms in the world – because they are really the superheroes, and without them, none of us would be here tonight. She’s 84, and I’m taking this home to her. She’s watching right now in Malaysia with my family and friends. I love you guys. I’m bringing this home to you and also to my extended family in Hong Kong, where I started my career. Thank you for letting me stand on your shoulders giving me a leg up so that I can be here today.”

Yeoh has been a force in filmmaking since the Eighties, rising to fame for her starring roles in action films Police Story 3: Supercop, James Bond movie Tomorrow Never Dies, and international sensation Crouching Tiger, Hidden Dragon by Ang Lee. And while Yeoh has been an icon and prolific actress and stuntwoman for decades, her performance as Evelyn Wang in the 2022 film Everything Everywhere All at Once garnered long-deserved accolades from several largely white institutions.

In January, the beloved actress accepted the Golden Globe for Best Actress in a Musical or Comedy and shared a touching speech about the impact of her win for the role of Evelyn Quan Wang in Everything Everywhere All at Once. “I’m holding onto this,” Yeoh said as she held up her trophy. “It’s been an amazing journey and incredible fight to be here today. But I think it’s been worth it.”

Click here to read the complete article on Rolling Stone.

Karine Jean-Pierre Becomes First Black, First Openly LGBTQ Press Secretary
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In a historic first, Karine Jean-Pierre has become the first Black woman and the first openly gay person to become the official White House Press Secretary and Assistant to the President. Jean-Pierre was promoted to the position, formerly serving as the Principal Deputy Press Secretary and Deputy Assistant, after Jen Psaki resigned as the Press Secretary after fulfilling her one-year commitment.

“I am proud to announce that Karine Jean-Pierre will serve as the next White House Press Secretary,” President Biden said in an official statement, “Karine not only brings the experience, talent and integrity needed for this difficult job, but she will continue to lead the way in communicating about the work of the Biden-Harris Administration on behalf of the American people. Jill and I have known and respected Karine a long time, and she will be a strong voice speaking for me and this Administration.”

Born in Martinique and raised in New York, Jean-Pierre is a graduate of Columbia University, where she received her Master’s Degree in Public Affairs. Besides being the Principal Deputy Press Secretary and Deputy Assistant to the President, Karine is no stranger to working in politics or with President Biden. A long-time advisor to President Biden, Jean-Pierre served in senior communication and political roles in the Biden Administration, the Biden campaign and to then-Vice President Biden in the Obama Administration before taking on her most recent government roles.

Prior to her role on the campaign, she served as Chief Public Affairs Officer for MoveOn.org and an NBC and MSNBC Political Analyst. Jean-Pierre served as Regional Political Director for the White House Office of Political Affairs during the Obama-Biden administration and as Deputy Battleground States Director for President Obama’s 2012 re-election campaign. She served as Southeast Regional Political Director for President Obama’s 2008 campaign, Deputy Campaign Manager for Martin O’Malley for President, Campaign Manager for the ACLU’s Reproductive Freedom Initiative and Deputy Chief of Staff and Director of Legislative and Budget Affairs for two members in the New York City Council.

White House Deputy Press Secretary Karine Jean-Pierre arrives for a press briefing in the Brady Briefing Room of the White House in Washington, DC on May 26, 2021. (Photo by Nicholas Kamm / AFP)

Previously, she worked at the Center for Community and Corporate Ethics, pushing major companies to change their business practices, and is a published author.

“This is a historic moment, and it’s not lost on me,” Jean-Pierre stated of her appointment, “I understand how important it is for so many people out there, so many different communities, that I stand on their shoulders, and I have been throughout my career.”

Many took to social media to celebrate the incredible firsts that Jean-Pierre was accomplishing, including former Press Secretary, Jen Psaki, who tweeted her praise to Jean-Pierre’s character, work ethic and appointment:

“She is passionate; she is smart and has a moral code that makes her not just a great colleague, but an amazing Mom and human,” Psaki tweeted, “…she will be the first Black woman and the first openly LGBTQ+ person to serve as the White House Press Secretary. Representation matters and she will give a voice to many, but also make many dream big about what is truly possible.”

Sources: The White House, CNBC

Afro hair comb inventor hopes to inspire young black women
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Afro comb designer would have

By Felicity Evans, BBC

A woman launching an innovative new comb for afro hair wants to use her experience to get other young black women into engineering.

“I would have loved a young me to have been taught by a black woman,” said Swansea-based Youmna Mouhamad. She received an enterprise fellowship from the Royal Academy of Engineering to help her develop the product. Fewer than 2% of engineers are women from ethnic minorities.

“I want to be part of the change, so that a young person that comes after me is in a place where they feel much more heard and much more accepted,” said Youmna. She was doing a PhD in physics when she first got the idea for the Nyfasi Deluxe Detangler, which provides an easier way of conditioning natural afro hair.

Youmna supported her studies by working as a nanny and the little girl she looked after used to cry with pain when her hair was washed and conditioned.”The whole house would be full of tears,” she remembers. “I wanted her to have a better experience.

“I shifted to engineering because I always had a desire to work on things that I can touch with my hands, and I love the process of taking an idea and actually creating something.” Once Youmna had developed a prototype she looked for women with afro hair to join a focus group to test it. Lenient and her nine-year-old daughter, Goodness, were among the volunteers. “I have got three girls and I do their hair myself,” said Lenient.

“The washing process is dreadful because they don’t want to. Why? Because it’s quite painful for them, especially the combing part.” “And this detangler, the first time I tried it, it was really easy.” Goodness agreed, adding: “The normal comb feels like someone is pulling your hair, when it’s tangled it hurts. But with this comb, it’s very soft and easy to untangle.”

Click here to read the full article on BBC.

5 Ways to Chill Out in a Hectic Life
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According to the American Psychological Association, the country is facing a mental health crisis that could yield serious health and social consequences for years to come.

This was brought on by the stress created by the pandemic, leaving many people to feel anxiety and worry more. With that in mind, it’s crucial that people prioritize relaxing and reducing stress in order to protect their mental health. The good news is there are numerous things they can do to help them achieve that goal.

“Being busy became such a trend, as though busy equated success – now freedom and flexibility are the symbols of success,” explains Katie Sandler, personal development and career coach. “It’s hard for people to chill out when their systems are programmed to be going nonstop and working nonstop. It takes a minute to down regulate the system in order to actually reduce stress and chill out.”

In a Pew Research Center survey, at least 60% of the adults reported that they sometimes feel too busy to enjoy life, with 12% of them saying they felt that way all of the time. Living like this is one sure way to increase stress and anxiety levels. Having long term stress can lead to a variety of health problems, including heart disease, obesity, cognitive decline, and depression, according to the U.S. Department of Health and Human Services.

While many people want to reduce the stress in their lives, they are not always sure how to go about doing so. Here are 5 ways to chill out in a hectic life:

  • Mindfulness. Keeping yourself in the present moment can go a long way toward helping you lower stress, anxiety, and even depression as well as help you get better sleep and establish a better sense of well-being. Mindfulness is something that everyone can learn and practice anywhere at anytime.
  • Connect with people. Getting together with people we enjoy being around helps us laugh, feel connected, and make us happier. Those populations who are the healthiest in the world, such as the Blue Zones, tend to get together for social interaction regularly. Join a group or find some friends you like to be around and meet up on a regular basis. If you don’t feel comfortable being in person – create zoom social events; something is better than nothing.
  • Be in nature. There are many health benefits from spending time in nature. Even a view of nature helps us feel better and can improve our mood. Be sure to get outdoor time, taking walks, biking, gardening, or doing something else you enjoy. Nature-deficit disorder is real. Whatever you choose, just be sure to spend time outside and in nature.
  • Schedule free time. With the busy lives that people live today it may be necessary to put free time on the schedule. This way it will be a part of your plan and you will have to give it your attention. Don’t let other things crowd out your scheduled free time.
  • Set the intention. The first part of making your life less hectic is to set the intention that you are going to chill out. Setting the intention will get you to formulate your thoughts, plans, and goals. Determine what you want, what you will do to make it happen, and what you want the outcome to be.

“You can’t continue to put off reducing your hectic and stressful lifestyle,” added Sandler. “Having a more relaxing life with less stress takes being proactive and making some changes. You have to put work into it, some of it may seem counterintuitive, but what you get back is beyond rewarding.”

Sandler has worked with many people to help them identify a plan for personal achievement, take steps to reach goals, and identify areas that need to be worked on. She provides people with meaningful tools that they can use to help bring calm and insight into their life. In addition to working with individuals, she offers luxury impact retreats.

Sandler has a bachelor’s degree in psychology anda master’s degree in mental health counseling, has a strong foundation in mindfulness-based stress reduction, and has worked in hospitals and private practice. She previously spent time as a research assistant while at Johns Hopkins, focusing on purpose in life. To learn more about Katie Sandler and her services, or to see the retreat schedule, visit the site: https://katiesandler.com/.

About Katie Sandler

Katie Sandler is a popular impact coach and provides health and wealth coaching and personal and professional development. She offers retreats around the world, as well as private coaching and corporate impact coaching opportunities. She focuses on helping people become more successful so they can live with purpose and make an impact in our world. To learn more about Katie or her services, visit the site: https://katiesandler.com/.

Source:

American Psychological Association. Stress in America 2020https://www.apa.org/news/press/releases/stress/2020/report-october

Pew Research Center. How Americans feel about the satisfactions and stresses of modern life.https://www.pewresearch.org/fact-tank/2020/02/05/how-americans-feel-about-the-satisfactions-and-stresses-of-modern-life/

U.S. Department of Health and Human Services. Manage Stress. https://health.gov/myhealthfinder/topics/health-conditions/heart-health/manage-stress

Staten Island mom creates lingerie line for transgender women after daughter comes out
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South Shore mom Karyn Bello created her own fashion line of lingerie designed for transgender women and hopes to be an example for parents of transgender people.

By , Silive

In 2014, South Shore mom Karyn Bello and her family began navigating uncharted territory when her daughter, Lily, came out as transgender.

Seven years later, Bello, 51, created her own fashion line of lingerie designed for transgender women and hopes to be an example for parents of transgender people.

Her clothing line, named Zhe in reference to the gender-neutral pronoun, includes technology meant to fit transgender women’s bodies and help them feel comfortable in their own skin.

“They’re meant to help trans women navigate through the world and through their clothes comfortably without having to worry,” Bello told the Advance/SILive.com. “They’re much more accessible and safe for them to be wearing.”

Bello’s underwear line is designed to help transgender women stray away from harmful do-it-yourself methods of tucking.

Tucking is a way to disguise the genitalia and create a more feminine appearance underneath clothing or in underwear. At times, it is achieved using duct tape or other adhesives, which can be harmful to the body.

“[These methods] are bad for your urethra; you get UTIs easily,” Bello explained. They’re just bad for your health. I was coming at it from a mom’s perspective. I want you to be healthy and take care of yourself, too.”

The Zhe underwear is made with technology to help achieve a similar outcome in a much safer way. Key features of the underwear include a wider gusset, multi-layered front panel, and spandex support.

Click here to read the full article on Silive.

Latina speaker, author helps women become confident negotiators
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latina Leadership and negotiation strategist Elizabeth Suarez aims to empower women to obtain more money and recognition and become better negotiators.

By Laura Casillas, 9 News

Elizabeth Suarez worked in the corporate world for 15 years. After holding countless leadership positions throughout the U.S. and Central and South America, she not only has extensive insight into a male-dominated industry, but according to Suarez, it also made her realize that more women were needed at the executive table.

“I would say I lived a syndrome of me, myself, and I. There was no other Latina; there was no other woman,” Suarez said. “When I decided to retire from the corporate world, that’s when I realized that what we had to do was basically be better negotiators to be able to be in meetings where people make decisions, the problem, many women, we – Latinas are not present where decisions are being made.”

Remembering all those years in the industry takes Suarez back in time to where her dreams began.

“I started out as this girl who wanted to make a difference in the corporate world,” Suarez said. “I grew up in Puerto Rico, I am of Cuban parents, I went to the university in New York as well as [got] my master’s degree, and I was in the corporate world everywhere.”

Today, Suarez lives in Denver, she is an author, and a coach and a leadership and negotiating strategist. Suarez empowers professionals to obtain more money and recognition, while helping organizations to develop a stronger workforce.

Suarez credits a big part of her success as an entrepreneur to the people who helped push her to take the plunge.

“I have to admit it, I had a lot of people who helped me and who believed in me,” said Suarez. “I had many mentors who believed in me and even today they follow me and want to help me.”

Since then, paying it forward has always been one of Suarez’s mottos as she remembered that her mentors told her, “Hey, remember that you have to help others in your community. This is not just about you. This is about your community.”

So following in their footsteps, Suarez became a mentor of young women and after mentoring for a few years, she came to another important realization.

According to Suarez, it’s difficult for many women to advocate for themselves.

“I always say to people that culturally we have always been told that we have to be grateful – grateful for living, grateful for our health, grateful for our work. And what I’m saying is that, yes, that is important, but at the same time, we have to be able to communicate to other people that we deserve the salary, that we deserve the promotion because we have brought a lot of progress to the company,” Suarez said.

Being a good negotiator, according to Suarez, is being able to be someone who can listen to what the other person is saying. One who can understand the needs of the other person and at the same time, can communicate effectively so that the other person can understand his or her needs.

“This is not about winning everything you want; this is being able to identify a solution that will be a good thing for both people,” Suarez said.

Suarez has a daughter in college and she gives her the same advice that she gives all young women.

“You cannot assume that if they offer you the job that that’s it. I accept it, it’s over, I’m going to party, no no no,” Suarez said.

According to Suarez, women need to take it upon themselves to do a thorough investigation of the going salary for the position that they are applying for.

“There are different ways to find out. There are different apps that tell you this. The average salary of the type of job where you are living, and you have to have the strength to say, ‘This is a competition; we are playing a game. I play, and even though they offered me the job, I’m going to have to ask for more,'” she said.

Suarez encourages women to negotiate in the same manner as men do because, according to her, “Study after study shows that men always ask for more than women.”

“From the beginning, you have to negotiate more,” Suarez said, “and if they tell you that they cannot give you more money, negotiate more things. Free days, bonuses – agree to re-analyze your work in six months, and from there you can get another raise.”

Suarez is the author of the book ‘The Art of Getting Everything,’ and she has been has a keynote speaker at women’s conferences across the country, including the Women in Technology Conference where she spoke to over 650 women about the power of negotiation, networking and self advocacy.

Click here to read the full article on 9 News.

ALDI

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Alight
 

Robert Half