For many of us, the pandemic has provided an opportunity to reflect and reprioritize aspects of our lives.
Some individuals have built up the strength to undertake new initiatives and business prospects – and Kristy Ramsey, founder of Certified LGBTBE® Content Maven Media, is no exception.
“Being a one-woman show, I am most proud of having the courage to even start my own business, and during a pandemic no less!” Ramsey said.
Located in Chicago, Illinois, Content Maven Media is a content solutions group that draws on various forms of media to create custom digital plans for clients. Through her business, Ramsey focuses on podcast and video production services, photography, social media management, and overall content creation for audiences.
“What is unique about my business is my approach to relationships,” explained Ramsey. “I focus a lot on building relationships with my clients, so much so that I strive to know their business, just as well as they do.”
Content Maven Media was certified through the NGLCC in 2020, having joined the organization to explore further networking and partnership opportunities. As a result of the certification, Ramsey’s business has been able to connect with larger and larger suppliers.
“A strong network made even stronger through relationship building is an important part of the success of my business,” said Ramsey.
Ramsey also emphasized the need to share knowledge and resources with clients, striving to go above and beyond what is expected of her and her company.
“Be humble, collaborate, and listen,” she advised.
In the future, Content Maven Media aims to become a household name as an LGBT and minority-owned media business. Ramsey seeks to grow the business by continuing to place a strong emphasis on relationship building. Several years down the line, she hopes to introduce her own LGBT nonprofit to the world, which will focus on “getting young adults into the media and technology fields as a career.”
“My company will be known for quality, service, integrity and communication, and producing content that makes a difference in the business of our clients,” she explained.
Ramsey had stellar advice to offer to future LGBT entrepreneurs.
“To any LGBT+ person starting a new business, I would say join your local chamber, join the NGLCC, and keep going no matter what,” she said.